Online Merchandising Executive
Contracted Hours: 39
Contract Type: Permanent
Location: Chester House, Epsom Ave, Handforth, Cheadle, Greater Manchester, SK9 3DF
At Pets at Home Group we’re constantly adapting to transform pet care. Join us and work in a large scale programme that will help shape, build and deliver our next-generation holistic pet care service. By joining us you’ll create new ways to support pets and their owners to live happier lives together.
About the role
As the Online Merchandising Executive, you’ll be responsible for using online data and analytics to review website activity and the performance of our products online. You’ll generate insights and take action upon the resulting recommendations in order to influence our strategy and decision making process.
We’ll look to you to monitor wider market trends and benchmark our performance. You’ll also track how visitors enter our website and how those visitors behave, all the while looking to formulate recommendations that will both improve our customer’s journey and drive conversion rates.
This is a very analytical role. Your day will involve interpreting multiple data sets and we’ll look to you to drive a data driven decision making approach, upskilling the wider team to do the same.
But you’ll also take action based upon your analysis. You’ll formulate the actions required in order to optimise / remedy under-performing metrics and manage the implementation of them through the Activation and Merchandising teams from end to end.
Your goal will be to ensure that we create an online experience that is second to none for our customers. You’ll play a key role in contributing to our end goal of a fully personalised customer experience that integrates pet care across Stores, Multi-Channel and Vets to deliver a seamless service.
About your experience
You’ll be naturally curious. Someone who has a passion for leaving no stone unturned when it comes to using customer behaviour data in order to drive continuous improvement across all levels of the online journey.
Given how analytical the role is, you’ll have extensive experience of using Microsoft Excel and dealing with large amounts of data. This will have been done working within a digital marketing, Ecommerce, consumer insights or market research role.
You’ll also get a thrill from putting your analysis to use. Rather than handing it to the next person, you’ll take tangible actions and see it through to wash up/review.
Further key experience required for this role includes:
- Experience using merchandising systems such as Bloomreach
- A proficiency in Google Analytics 360 (GA360), ideally holding a Google Analytics certification
- Ideally hold experience using systems such as SimilarWeb, Data Studio and/or ContentSquare
About our purpose
Far more than a retailer, Pets at Home Group is the UK’s leading pet care specialist, fulfilling every possible pet and owner need, from food and accessories to grooming and vet services. Since 1991, we’ve been building a business around pets and their owners and we’ve set our sights on becoming the best pet care business in the world. Join us now and you can be part of that journey, developing your future as we develop ours. This is a place where you can take pride and passion in your work within an inspiring, professional team that’s focused on supporting pets and their owners to live happier lives together.
We’re driven by the wellbeing of pets and we make sure we look after our people too. We depend on your commitment and innovation, and reward it with competitive pay and comprehensive benefits. Together we’ll create the future of pet care.
Organisation: Pets at Home
Date Posted: 15-07-2021
Expiry Date: 31-07-2021